Mila Owen 2017 A/W 1ST Collection

The MilaOwen Fall/Winter 2017 women's collection features the "Alps" theme. Inspired by the ski suits of the 70s snow-capped mountains, the design incorporates elements that have grown into a single heart, blending into a single item, and blending in with the nostalgic Alps. Based on the consistent BASIC design, the new design details such as color splicing of the same material and material splicing of different materials are used to make the design style more interesting and vivid, thus sublimating into this season's NEWBASIC.

Fabric

This season's autumn and winter materials use conventional thick knit, wool, fleece, Melton and other seasonal materials, adding a small amount of lace, chiffon, tassels, making the heavy autumn and winter wear more flexible, breathable, Stylish and varied. The popular furs of this season are made of MASH's eco-friendly furs, which will appear in some of the pieces, blending into the details of the decoration and color. The eco-friendly fur that does not lose to the leather grass improves the overall autumn mix.

Decorative detail

From the jacket to the accessories, the eye-catching plaid design is added. This season, the hot plaid pattern will enrich the design of the single item. Whether it is a classic plaid pattern or a plaid pattern with a popular color, it can bring a rich visual enjoyment.

In addition, this season, the use of more straps, splits, and floats on the cuffs, hem, etc., reflects the details of the design, intentionally interrupting the straight lines, making the new visual balance more casual. Make the way of dressing richer and more diverse, and the mix will become more fresh and interesting. A new model has been added to BASIC, and NEWBASIC came into being.

Retro Style

The retro style "horizontal", drawing on the costume posters of the 60s and 70s, adding the gray tone of the camel, beige, and burgundy to the fabric color adds warmth and warmth to the winter. The warm colors and classic patterns of the retro style are the first choice.

MilaOwen jeans made from Japanese fabric washes add a vintage color to the old craftsmanship. This year's basic jeans are more line-like and more versatile.

Girdle application

Continuing the waist and waist design in spring and summer, in order to enhance the matching degree, this season will use more belt decoration. And in the tops and trousers in a set of matching, can be split to form an independent match, stylish and practical.

Brand introduction: NEXTBASIC

MilaOwen was founded in 2014. It is a cooperative brand jointly launched by Japan Maihao Company and Shanghai Wanqu Group. Inspired by the lives of a sister living in New York, MilaOwen draws inspiration through different lifestyles chosen for their identity differences to create a brand. Compared to other brands, MilaOwen's design style is closer to life, simple and natural. Without too much decoration, just a simple match can convey everyone's understanding of life. Once it was launched in Japan, it has attracted much attention and has become the representative of the new generation of women's clothing. The brand is based on the concept of “NEXTBASIC” and does not tend to be attached to the trend of the masses. It is a private service created for urban women who are fashionable and touched.

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