Shenzhen clothing trade fair 丨 original design exhibition area: design is king, you must see!

The transformation of the garment industry is imminent, and the branding design of clothing will take precedence. The trend of cooperation between designers and buyers now occupies a more and more important position in the fashion industry. Buyer shops are blooming everywhere in the country. In the wave of favored designers, the original design exhibition area of ​​this year's fair has undoubtedly built the best business matching platform for designers and buyers, so that everyone can find a good global design here and also recruit a large number of Chinese design upstarts. Cutting-edge design will emerge here, you must see!

Hundreds of Original Design Brands Distribute Unique Flavors

The original design presented at Hall 2 of the Convention and Exhibition Center allows you to discover that the design of the United States is on its side, and the visual impact it brings is even better than the international big name. Nearly 100 domestic and foreign brands from Italy, South Korea, Singapore, Mainland China and Hong Kong will present the latest products of this season, including 101 GLOBAL, Assia, INNIKALLI, KISMAN, Elena Marchesini Atelier, Symphony, STITCHES, bycherry&co, HuiChi, milida , IFEESUN, Garlic, EYE OF P, ICEBERG, Zhu's, DFO, Trick, My Ricky, Traces, Ning, Idle, M壹, Falluja, Katsujou, and HIVE SHOWROOM, TUDOSHOWROOM, and other institutions Numerous brands and exhibits include women's wear, men's wear, underwear, accessories, shoes, bags, glasses and many other categories. What they match is a unique taste you didn't appreciate. This is the charm of original design.

The essence of original design is "not following the trend!"

There are a thousand Hamlets in the eyes of a thousand people. The same is true of original designs. It can change in all directions. “Not following” is the essence! The same elements can also play different styles. The birth of the "Future Star" original design exhibition area dates back to 2014. In just two years, the Shenzhen Fair has always placed original design on an important position, boosting the original designer brand and creating an original custom design area with fun and customized personalities. Establishing business matchmaking channels, setting up exclusive show venues, etc., help more and more designer brands emerge and become known to everyone. This design will be in line with different countries, different designer brands, where we can lead the designers to jointly transform and upgrade, worth the wait.

What is more worth looking forward to is that, in addition to the designer's works of the original design exhibition area, many design brands will be unveiled at Hall 1 of the exhibition, as well as from the Korean exhibition area, D2M designer platform, Juxiu costume cultural street area, and Judao designer platform. More fun and good designs are waiting for you to discover! When you linger in the works of many designers, there is also a grand visual feast - the joint performance of the internationally renowned designers of China and Italy is waiting for you, and continues to impact your senses!

Pay attention to buyers and let fashion design become a new focus of life

This year, the Shenzhen Fair is closely linked to the current hot topics and proposes the theme of “Fashion Leads Life, Design Drives the Future”. The attitude and determination of promoting original design cannot be overlooked. At the same time, this year's Shenzhen Service Fair quietly returned to the art of truth, integrated global original fashion cross-border resources, with a cross-border, integration, sharing attitude, is committed to opening up a new pattern of creative development of the apparel industry. A dialogue on fashion and business, design and life will soon become a new hot spot.

In order to promote the brand's future trading volume, the organizing committee has intensified the invitation to fashion buyers during the audience invitation process. The ratio has been increased by about 30% compared to the previous session. With such intensity, it is hard to see, and the expected value is quickly UP. !